Uber’s ad campaign for the BBC has been pulled from the broadcaster’s website after complaints from viewers that the company’s content was offensive.
The company’s BBC News Channel ad was placed in a news article published on Thursday, and the BBC’s logo was visible on the banner.
The advert has since been removed from the site, and viewers have been encouraged to use another platform.
The BBC has said that it had not yet received complaints about the ad, and was considering whether to take it down altogether.
The ad is part of a wider ad campaign aimed at highlighting the positive role of digital media in the media landscape, and also features a group of women dressed in burkinis, a face covering worn by some Muslim women in some countries, which is not permitted in many Muslim-majority countries.
Uber has not commented on the complaint.
Al Jazeera’s Adam Boulton reported from London.